By
Greg Knapp on November 9th, 2011
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Smart marketers use the holidays as a chance to reach out to their prospects and reconnect with their customers. What makes the holidays a great time to connect, is that these dates are recognized and celebrated, so you are on familiar ground. Holidays also give you a reason to reach out in a personalized, non-sales way to the people you want to stay in touch with.
The next few weeks, with Thanksgiving (oops, we missed the Canadian Thanksgiving in October), Christmas, Chanukah, and New Year’s, to … [Read more: Use Seasonal Greetings To Give Your Company a Lift]
By
Marshall Knapp on February 15th, 2011
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If you’ve wanted to take advantage of Sage E-Marketing for ACT! (SEMA), powered by Swiftpage, but you have an older version of ACT! that wasn’t support, you are in luck! SEMA now supports ACT! 2007, ACT! 2008, and ACT! 2009. Take advantage of this now to start sending e-newsletters, promotions and surveys to your customer and prospect base.
For more information and to download the plugin, head out to http://www.act.com/download/sema/. If you’re not already a subscriber, you’ll be able totake advantage of a free 60-day trial. And as always, if you have any questions or need any assistance, don’t … [Read more: Sage E-marketing for ACT! now available for older versions of ACT!]
By
Greg Knapp on December 31st, 2009
In years past, I’ve always focused narrowly on how to get more out of ACT! in the new year. For 2010 I’m going to focus on resolutions to make this new decade your best EVER! OK, so I might include an ACT! tip, but the goal is to reach out and be broader in our perspective and look at how we can improve our businesses. … [Read more: Top 10 New Year’s Resolutions For Your Business]